Lenny Rachitsky on X: "Great advice for creating your launch video https://t.co/HUp85FNeC9" / X

Source: original

user avatar

Lenny Rachitsky

@lennysan

Great advice for creating your launch video

user avatar

Mitchell

Shown Media

@MitcheIl

Mar 19

Article cover imageArticleI've Spent Over $1M on Tech Launches in the Past Year. Here's Everything I Know:Startups burned over $100M on launch campaigns last year. I know because I've tracked every single one, 86% of those videos didn't crack 50K views. These are 6 expensive lessons I've learned...

12:05 AM · Mar 20, 2026382.5KViews

30

105

1.8K

3.8K

Read 30 replies