What Does a War Really Cost? (ft. Justin Wolfers)
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What Does a War Really Cost? (ft. Justin Wolfers)
The bill comes later.
Scott Galloway and Justin Wolfers
May 26, 2026
∙ Paid
Governments are usually quick to tell us what a war costs. They’re much slower to tell us what counts.
In this Prof G+ Deep Dive, Scott breaks down why the official price tag of war almost always understates the real economic cost — from military spending and replacement weapons to veteran care, inflation, debt interest, and the decades-long consequences that rarely make it into the headline number.
Then, Scott speaks with economist Justin Wolfers to unpack why estimating war costs is so difficult, why governments routinely get it wrong, and what Americans should understand before accepting any number at face value.
If you’re not a Prof G+ subscriber yet and want access to these weekly deep dives, make sure to subscribe below for all of Prof G Media’s exclusive content, plus livestreams and ad-free pods.
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The OG, ad-free. Bestselling author, professor, and entrepreneur Scott Galloway’s semi-weekly show, featuring in-depth Conversations with global thought leaders, plus answers to your questions on Office Hours.
The OG, ad-free. Bestselling author, professor, and entrepreneur Scott Galloway’s semi-weekly show, featuring in-depth Conversations with global thought leaders, plus answers to your questions on Office Hours.
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